SEO secrets for E-commerce Websites

Posted on by blogger

As the industry is changing as rapidly as Google tweaks their algorithm, it is hard to decide what the most important factors are. The On-site and off-site are the two major factors in SEO which is necessary for every type of website. Normally, most of the webmasters starts with the on-site SEO, because your aim is to get your website recognize by Google. If they dont, then how are you ever going to rank for a keyword?

The search engine spiders that crawl your E-commerce website will be looking at several different attributes on every page to determine where it needs to go and how relevant it is to specific searches done at Google search engine.

Another factor worth mentioning is a Keyword. What is a Keyword?

A keyword is basically an elaborate name for what people might search for when trying to find your E-commerce website. I am using a Bodhost.co.uk website as an example. People could search for “Web Hosting”, but they might also search for “Cheap Web Hosting”, “VPS Web Hosting” and “UK Web Hosting Service”. All of these would be keywords, or probably more properly could be said to be key phrases.

However, they are generally all referred to simply as keywords. Note that almost all On-site SEO has to do with is placing high-quality keywords throughout your E-commerce website content where search engine robots, spiders, or software might be able to decide what your website is about. 6 On-Site SEO Factors That Can Influence Your SERP Ranking:

* The Title of the Page * The keywords used in the text on your website * The keywords are used in H1 Tags * Keywords used in your domain name * Keywords used in the URL of a webpage * Meta Keywords

3 Major Off-Site SEO Factors That Can Improve Your Search Engine Ranking:

Backlinks to Your E-commerce Website

This is without a doubt one of the keys to having your website listed in the search engines results page for specific keywords. Google likes to look at what others are saying about your website to determine what it is about. For example, if someone is a huge fan of a UK Web Hosting, and you provide that service, they may link to your website with “UK Web Hosting” as the text that people would click on to get to your website. This text is called anchor text and Google will see that link as a simple “vote” for your website to appear higher than others for that keyword. In short, these are commonly referred to as backlinks.

Quality of the Websites linking to your Website

Those linking to your website should also have some form of importance. For example, there are many websites with loads of outgoing links to many websites. Google does not want to give these websites as much weight in their “vote” in comparison to a link from Bodhosts official website or something along those lines.

The Age of Your E-commerce Website

The reason I listed this as an off-site related issue, because it really doesnt fit in either category. This is a simple issue that the search engines will evaluate. This is not to say that it is the most important factor, but many older websites will naturally rank higher than new websites that have more backlinks.

I am not sure why this occurs, but many would say that it does. As compare to Google, Yahoo definitely puts more weight on this.

Steve Clayton Explains How To Use IMeye To Build Ecommerce Sites

Posted on by blogger

How about building e-commerce sites, how can IMeye help?

Let’s say you want to build an e-commerce site and drive traffic through SEO. We know and we have seen a ton of profitable e-commerce sites because of NichBlueprintand the one thing they all have in common is the fact that none of them sold things that have never been sold online before the sites were developed, they just had an in, a way to get traffic to something that we already knew was profitable online, so can imeye find those, the answer is yes.

The way you would do that using imeye is by starting with the monthly searches, set this to a minimum of fifteen thousand, which is about five hundred a day.

When looking for an ecommerce opportunity you need to be able to compete quickly so you need to set the competing pages to a maximum of two hundred and fifty thousand. Also in addition to the competing pages you need to make sure the in title completion is reasonable so you need to set this at twenty five thousand.

Now tell imeye to search for ecommerce keyword only, the ones that people are selling commercial goods on because it is pretty rare that you will build an profitable ecommerce site around a product that has never been sold online before, so let’s just take the guess work out of it and only look at keywords that people are already successfully selling stuff online.

Next is the keyword length, let’s go long tail. This is not absolute but typically the longer the keyword phrase the more targeted it is, so you only want to look at keyword phrases with at least four words.

Imeye will return pages and pages of opportunities; the next thing to do is sort the results by the highest volumes first. If you have watched the video that accompanies this article you will know that we blacked out the actual results because it would not be fair on the people who are paying to use imeye but I will reveal one of the keyword phrases for you now, it is “finding toys battery powered” the monthly searches for this very targeted keyword phrase is 165 thousand, that’s about 5 thousand searches a day, the competing pages is only 17 thousand 9 hundred and the in title competition results are shockingly low. People are already selling products online for this keyword phrase and what is even better is the fact that Amazon are not involved so you don’t have to compete with them.

I would like to add that on a scale of 1 to 10 on as far as how easy these are to compete with, these keywords are way down there in the lower scale, these are your 0 to 4 on how hard they are to compete for, maybe even 0 to 2, especially when you see competing pages at less than 250 thousand and in title results less than 25 thousand, these are some of the easiest keywords to compete with on an SEO perspective.

Now you can imagine how addictive and fun it is to have IMeye continuously spit out these great e-commerce opportunities and as you can imagine I have spent many hours doing exactly that.

Selling On Amazon And Ebay

Posted on by blogger

When it comes to online commerce, nothing beats eBay and Amazon. These two are the most popular online sales company on the internet with revenues going through the roof. Last year, eBay generated $8.46 billion in revenues while Amazon posted an all-time high profit of $19.166.

As an internet marketer, selling on eBay and Amazon is definitely one of the most profitable ways to make money. Your goal is to become prominent merchant selling top quality products and not just casual auction guy selling items from your garage. This isn’t an easy task. At some point, you’re going to run into stumbling blocks, like competition, lack of market demand, not enough customers, etc. But if you know how to navigate your way through these challenges, selling on eBay and Amazon will prove to be profitable business.

How to find promising merchandise that guarantees only success? Many entrepreneurs out there end up losing great deal of their investment because of their lame approach to doing business. If there is but one rule about online selling it is “keeping up with the times.”

Here you will learn sure fire techniques on profitable online marketing and how to be sales magnet in eBay and Amazon.

The keys to online selling

As with any business, the key to successful eBay career is understanding the market. Don’t sell products that don’t sell. Conduct thorough research on the items that are popular with the masses. Suppose you plan to sell flip-flops, ask yourself, do I actually have market for this? What makes my brand cut above the rest? If you get to point where you can honestly say that you have market, then you can move on to the next step.

The next step is to know your competition well enough. How much do they sell the same item for? What is the going rate for such items? Don’t list your product at an opening price which is totally way out of line.

Let customers get feel of the product, by writing compelling descriptions about it. If buyers are critical enough when buying in an actual store, just imagine how overtly critical they can get when purchasing online. Provide close-up picture of the product and explain in detail its size, colour, weight, and texture.

Online sellers are treated as scammers by default. They are known to be naturally deceptive and so people don’t just trust them right off the bat. Respect is something that to have to earn when selling on the virtual world of the internet.

You To earn trust and respect, be overly professional in everything. Conduct proper business from the get-go. This means following protocols, proper business ethics, charging proper taxes, and carefully tweaking minute details such as the make and packaging of the product. If you get good reviews, the good news spread fast like disease. Positive feedback is priceless thing when promoting online merchandise.

How to Choose the Best Mobile Shopping Application Tool for Your Mobile Website

Posted on by blogger

Are you planning to get a mobile ecommerce website designed for your business anytime soon? Then, you should definitely invest in a state of the art mobile shopping application tool first. Building a mobile ecommerce website is tough enough for developers, and without the proper platform to work on, the problem is bound to be even more serious.

However, you need to be careful when choosing the platform. There are so many mobile ecommerce application platforms out there that you are bound to feel a little overwhelmed when trying to choose one among those. These pointers may help speed up the selection process a bit, though:

1.The mobile ecommerce application tool must be easy to integrate with your new mobile website. Make sure that it is compatible with most major technologies used in mobile website development. Compatibility with Java is a must, but things will be even better if it works properly with PHP as well. Also, make sure that user-friendly interfaces can be designed with the platform. It will ensure that visitors find it easy to look for products in your mcommerce website. In the restrictive environment of a mobile ecommerce website, this functionality is sure to please most visitors, and keep them coming back to your website.

2.The payment module that can be built with the mobile ecommerce application platform needs to be highly secure. Mobile commerce websites have the notorious reputation of being easy to hack. As such, having an encrypted transaction system will inspire confidence in customers to share their credit card information with you. Also, be sure to inform customers that their credit card information will never be stored in the database of your website. This will assure customers that their payment details would remain confidential.

3.The mobile commerce platform should have inbuilt tools for incorporation of additional features within the website. The most important among these is a mass messaging tool. This will help you to send out SMS messages to your customers in bulk, whenever you have a special offer available in your website. It will serve as an excellent marketing tool and will particularly come in handy in situations where you have a special offer available for a few days only.

4.Make sure that the mobile shopping application tool is available at a price that fits your budget. True, you will probably make excellent profits from the mobile ecommerce website being designed, but these days, it makes sense to be a little cautious while making an investment. If the price of the tool of your choice seems to be a little too on the steep side, always try to bring it down a bit through negotiation.

Choosing the perfect mobile shopping application tool is never easy. However, if you keep the pointers mentioned above in mind, then the task should be simplified quite a bit. So, go ahead, do a little research on the internet, and find the best tool for your mobile ecommerce website now!

The E-sign Act and UETA, Two Laws that Enabled E-Commerce

Posted on by blogger

Two laws were passed with the intention of making electronic signatures valid as a regular means of validation. These two laws are the ESIGN Act and the UETA, both of which made a lot of positive changes possible for e-commerce. Both laws have expanded the functions of electronic signatures, ushering in many new ways for companies to do business in the modern world. E-commerce is now alive and well, thanks to the passing of both laws which particularly support new business practices geared towards online business operations. Both the UETA and the E-sign Act are there to support and protect electronic signatures and the documents they are in, and have provided many benefits for e-businesses in the process.

The E-sign Act is officially known as the Electronic Signatures in Global and National Commerce Act, and is one of the United States laws that facilitate the use of electronic signatures and records for legal electronic contracts and documents both for interstate and international transactions. The E-sign Act makes sure that electronic documents are made legal and scrutinized under similar legal effects as regular paper documents. Nowadays, electronic records and signatures are considered just as valid and effective as regular paper contracts and documents thanks to the E-sign Act. Because of that, these e-documents are also under similar regulations as those imposed on paper documents.

The UETA (Uniform Electronic Transactions Act) is an act that was originally proposed by the National Conference of Commissioners on Uniform State Laws. The NCCUSL has since then influenced the District of Columbia, the U.S. Virgin Islands, Puerto Rico, and 47 local states into absorbing similar regulations within their own laws. The UETAs purpose works hand in hand with the E-sign Act as a means of having a governing law that concerns the retention of paper records and the use of electronic processes to validate e-documents as an alternative.

Prior to the UETA, physical copies and printouts of many documents were required by most states. This presented a problem with regards to storage and production of waste, especially in the case of banks, where every check had to be kept in storage for processing. The UETA made it possible for these companies to use paperless processes instead of handling physical paperwork all the time. Keeping everything in electronic data form not only makes storage a lot easier and less space consuming, but also supports the green movement by eliminating a lot of paper wastes and the need for carbon production via paper production.

The E-sign Act and the UETA have both contributed to the now widespread use of electronic signatures in many industries. Companies have seen the many benefits that these laws offer, and are looking at other ways to maximize the convenience present in using electronic signatures and records. The ease of use has helped many companies in wrapping up even the most complex transactions and business deals within a day. With the ongoing trend of businesses going towards web site-driven operations, these laws have definitely made the future of e-commerce a lot brighter.